"Our New Jersey farmers grow the best produce in the country, yet they are struggling to make ends meet and each year it is becoming harder and harder," said Jack Rabin, Associate Director of Farm Services for Rutgers New Jersey Agricultural Experiment Station. "They are trying to compete with huge growers in California, Florida and Chile and they have a relatively short growing season in which to make their profits for the entire year. Our goal was not to create a new distribution system, but to help our farmers increase their exposure by introducing them to new outlets and increasing their visibility in a crowded marketplace."
The pilot began with approximately 15 chefs at restaurants in the Princeton and New Brunswick areas, several Jersey distributors and grocery chains, Wegmans and Shop Rite. If you have any questions, please Contact Us.
Press Releases:June 11, 2004 - Rutgers Cooperative Research & Extension Brings Together Historic Alliance of NJ Farmers, Grocers, Chefs and Distributors to Save Jersey Farms
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